When a potential customer actually
clicks onto your page, they go
into an enhanced judgmental mode:
DOES YOUR PAGE LOOK PROFESSIONAL?
DOES IT LOOK LIKE YOU HAVE
YOUR ACT TOGETHER?
DOES YOUR PAGE DRAW VIEWERS IN
TO EXPLORE YOUR BRAND FURTHER?
These are the questions you must be
asking yourself to present
PROFESSIONALISM, KNOWLEDGE, EXPERIENCE, AND A KNACK FOR AESTHETICS
Think about visiting a site like looking
for a place to eat in a new city.
When you walk into a restaurant
you are instantly judging its appearance,
cleanliness, and menu far before
you commit to getting a table.
The exact same is true of visiting
a website, so you have to ensure that
your Funnel is enticing.
When bringing passive customers through
your Funnel, it is imperative that you are checking as many boxes for them as possible,
FURTHER CEMENTING YOUR BUSINESS AS SOMEONE TO WORK WITH AND BUY FROM
If implemented correctly, you will frame
YOUR BRAND AS THE ONLY LOGICAL SOLUTION TO YOUR POTENTIAL CUSTOMERS’ NEEDS